100% Recycled PolyesterGreenplus Certified
We use recycled polyester from used plastic bottles. A fabric is made through the process of milling, melting and weaving. Around 50 bottles are used to make a performance jacket. For a boardshort, two dozen.
618 000 km car saved for the whole jacket collection
We are able to track our carbon footprint at each processing stage of a product’s lifecycle. From the raw materials to the factory and from transportation to product use and end of life. We can assess and compare our production to a conventional industrial production, then translate our emissions-savings into kilometers travelled by car, for a clear and understandable information.
Additionally, we use Higg Index as a tool to assess the impact of the raw materials on different aspects (carbon emissions, water consumption and water eutrophication) and guide design.
Animal welfare is part of our interests in sustainability. Important issues come out of down, feathers, leather and wool sourcing because of the harsh treatments on animals. More and more, we look for alternatives to animal products. Synthetic down, polyurethane leather, bio-based materials. Alternative solutions are available.
Longterm factory process improvement
Since 2009 only 2 factories produce more than 80% of our products and we have been business partners. It is a key benefit to involve our suppliers and get involved in the supply chain.
Beyond the basic business relationship between a brand and its suppliers, a long term partnership allows to build trust, gain knowledge and find solutions to specific environmental and social issues.
PFC Free Durable Water Repellent
100% of our performance products use PFC free water repellent treatments. PFCs (perfluorocarbons) are chemical substances that have been used widely and for a long time in the outerwear industry to give water resistance to textile products.
During production and even during usage, a piece of clothing will release PFC into the air, harmful particules to human and the environment. Our solution to prevent this is Teflon EcoElite™, which is PFC free and offer a similar durability.
R-PET membrane 20k / 25k
Fully taped seams
Our body mapping construction is a combination of specific fabrics and structural design to provid breathability and wind resistance allowing optimal protection and climate control.
Tall Regular Fit
Measure your size in a natural way.
Measure your chest at the level of the most accentuated part.
The LAB line is the heart of innovation at Picture. All our projects are meant to fit inside one clear outline: high quality, innovative products, following a 100% eco-friendly vision.
This line combines the most advanced recycled and sustainable materials with the best construction.
Every year, over twenty projects emerge from the laboratory, among which only a few actually get to be launched on the market.
Everyday we improve our product design skills, building our expertise to serve innovation.
We engineer the eco-friendly products of tomorrow.